Bonus Tydskrif Winter 2023

STYLISH ENHANCEMENTS FOR REIMAGINED FORTUNER As the most trusted name in the medium SUV segment, Toyota is proud to present the 2023 Toyota Fortuner. Flaunting dramatic catamaran-inspired looks that showcase a bolder, more aggressive design language, the latest iteration of the Fortuner also boasts subtle yet impactful interior updates including an all-new interior colour palette for flagship models, ensuring this iconic SUV remains at the top of the bestseller list. It must be noted that the rising popularity of SUVs continues unabated and Toyota is well equipped with fit-for-purpose models in each of the respective segments. There’s a four- model offering servicing the B- and C-SUV segments, ranging from the Urban Cruiser to the RAV4, with the Corolla Cross and C-HR slotting in-between. Fortuner is positioned to transition buyers from these urban cross-over type SUVs to larger, off-roading SUVs. The natural progression for Fortuner customers within the Toyota SUV line-up would be a move to larger SUVs such as Prado and LC300. The Fortuner still commands the largest slice of the medium SUV segment, clocking in average sales of more than 800 units per month with a market share of over 40%. Fortuner’s highest market share was recorded in 2020 with a staggering 57%. Bold new styling Toyota’s reimagined Fortuner takes a decidedly more striking design direction with catamaran-inspired elements. These are particularly noticeable at the extremities of the vehicle which mimic a catamaran’s twin hulls. The all-new, sharply angular front and rear bumper treatment featuring exclusive, aero-corner moulding is complemented by black trapezoidal foglamp housings upfront and L-shaped reflector inserts at the rear, thus reinforcing this new-found style aggression. Exuding real road presence, the new Fortuner offers a vastly different, more aerodynamically efficient front fascia. The black mesh upper grille has been slimmed down, while the lower aperture has been considerably inflated in keeping with Fortuner’s new, more assertive attitude. A bespoke, grey contrast skid plate not only adds to the aesthetic, but enhances functionality. Further, the exclusively designed headlamps comprising split-quad LEDs with a waterfall LED Line Guide Signature, in combination LED L-shaped daytime running lamps and apron-framing LED indicator lamps (featuring sequential functionality on 2.8 models), tie up the front end’s more modern look. Winter 2023 BONUS 2