SPRING SUMMER BONUS MAGAZINE 2026

TOYOTA INTRODUCES THE ALL-NEW LAND CRUISER A compact Land Cruiser built for a new generation of adventure Toyota South Africa Motors (TSAM) is proud to introduce the all-new Toyota Land Cruiser FJ, marking a bold new chapter in the legendary Land Cruiser story. Designed to bring the spirit of freedom, exploration, and authentic adventure to a broader generation of customers, the Land Cruiser FJ expands Toyota’s iconic off-road family with a compact yet highly capable model that combines everyday usability with genuine Land Cruiser toughness. Joining the existing Toyota Land Cruiser 300, Toyota Land Cruiser Prado, and Toyota Land Cruiser 70 Series line-up, the Land Cruiser FJ was developed around the concept of “Freedom & Joy”. It was created for people who value experiences over routine, customers who want the confidence to go anywhere, whether navigating city streets during the week or escaping to the mountains, bushveld or coastline over weekends. The result is a vehicle that captures the essence of Land Cruiser reliability, durability, and off- road capability, while introducing a more agile, youthful, and lifestyle-oriented approach to adventure motoring. EXPANDING THE LAND CRUISER FAMILY South Africa has long been one of the world’s most loyal and passionate Land Cruiser markets, with generations of customers relying on the nameplate across farms, game reserves, mining operations, overlanding expeditions, and family adventures alike. The arrival of the Land Cruiser FJ comes at a significant moment in the local market, where demand for authentic lifestyle SUVs continues to grow rapidly. While the segment has become increasingly crowded with trend-driven competitors, the Land Cruiser FJ enters the www.agribonus.co.za 20 Spring/Summer 2026 BONUS